Cookie Usage Policy
Last updated: February 2025
At monteralvia, we believe in complete transparency about how we track and manage visitor interactions on our website. This policy explains what tracking technologies we use, why we use them, and how you can control your preferences.
Like most financial education platforms, we use small text files stored on your device to improve your experience and understand how people interact with our content. But we're not here to bombard you with jargon—just clear explanations of what's happening behind the scenes.
Your Cookie Preferences
Essential cookies required for site functionality cannot be disabled. All tracking and analytics cookies will be removed when you decline.
What Are Cookies Anyway?
Cookies are tiny text files that websites place on your computer or mobile device. They help websites remember your preferences, keep you logged in, and understand how visitors use different features.
Think of them like a sticky note that the website leaves on your desk. When you come back, it reads that note to remember who you are and what you were doing. Some notes are essential (like remembering you're logged in), while others help us improve the site by tracking which pages people visit most often.
We use several types of tracking technologies across monteralvia.com, each serving different purposes.
Types of Cookies We Use
Essential Cookies REQUIRED
These keep the site working properly. They handle things like security, form submissions, and basic navigation. Without these, you wouldn't be able to browse our content or submit contact forms. We can't turn these off—they're the foundation of the website.
Performance Cookies OPTIONAL
These help us understand which pages get the most traffic and how long people spend reading different articles. We use this data to improve our content and make sure we're focusing on topics that actually matter to our Australian audience. For example, if everyone's reading articles about property investment, we'll create more of that content.
Functional Cookies OPTIONAL
These remember your preferences—things like your preferred layout, font size adjustments, or whether you've dismissed certain notifications. They make your experience more personalized without requiring you to set the same preferences every single visit.
Analytics Cookies OPTIONAL
We use tools like Google Analytics to see patterns in how people use our site. This helps us identify problems (like pages that load slowly) and opportunities (like popular topics we should expand on). The data is aggregated, so we're not tracking you individually—we're looking at trends across thousands of visitors.
How We Actually Use This Data
Here's what we do with the information we collect through cookies:
- Keep track of what finance topics interest Australian readers most, so we can create better educational content
- Remember if you've already seen certain announcements or notifications, so we don't show them repeatedly
- Understand which devices and browsers people use, helping us optimize the site for the most common setups
- Measure how many people complete contact forms or sign up for our newsletter, so we know what's working
- Identify technical issues like broken links or slow-loading pages that need fixing
- Test different layouts and features to see which ones provide better user experience
We don't sell this data to third parties, and we don't use it for advertising purposes. It's purely for improving our educational platform and understanding what content helps our audience most.
How Long Do Cookies Stay Active?
Different cookies have different lifespans. Some disappear the moment you close your browser (session cookies), while others stick around for weeks or months (persistent cookies).
Session Cookies
These vanish when you close your browser tab. They're temporary and mainly used for security purposes, like keeping you logged in while you browse different pages.
Persistent Cookies
These remain on your device for a set period—anywhere from 30 days to 2 years, depending on the cookie's purpose. We use persistent cookies for things like remembering your preferences or tracking return visits. Most of our analytics cookies last around 12 months before they expire automatically.
Managing Your Cookie Settings
You can control cookies through your browser settings. Every modern browser gives you options to block, delete, or manage cookies. Just know that blocking all cookies might break some website features.
Browser-Specific Instructions
Most browsers also offer "private" or "incognito" modes that don't save cookies after you close the window. This can be useful if you're using a shared device or just prefer not to leave traces of your browsing.
Third-Party Cookies
Sometimes we use services from other companies that set their own cookies. For example, if we embed a video from a hosting platform, that platform might place cookies on your device. We try to minimize third-party cookies, but they're sometimes necessary for certain features to work.
The main third-party services we currently use include Google Analytics for traffic analysis and potentially video hosting services for educational content. Each of these services has its own privacy policy that governs how they handle data.
Updates to This Policy
We update this policy occasionally as we add new features or change how we track site usage. We'll always post the revision date at the top of this page, and if we make significant changes, we'll add a notification to the homepage for a few weeks.
We recommend checking back every few months if you're particularly interested in how we handle cookies and tracking data.
Questions About Our Cookie Practices?
If you want more information about how we use cookies or have concerns about your privacy, get in touch with us directly.
Address: 62-66 King St, Melbourne VIC 3000, Australia
Phone: +61394821069
Email: contact@monteralvia.com
This policy is effective as of February 14, 2025